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When to post on Instagram?

Instagram is undoubtedly the most popular social platform among young populations and influencers alike. The latter makes it possible to attract many users to the social network. This is a real boon for Facebook, which is seeing its major network decline at the...

WHAT IS MEANT BY BOUNCE RATE IN GOOGLE ANALYTICS

WHAT IS MEANT BY BOUNCE RATE IN GOOGLE ANALYTICS

If your company has a website, it probably measures the activity of its site through several performance indicators. One of the most well-known indicators is the bounce rate. According to SEMRush, the bounce rate is the 4th criterion that has an impact on the...

BOUNCE RATE vs exit rate – HOW TO REDUCE IT?

BOUNCE RATE vs exit rate – HOW TO REDUCE IT?

Bounce rate vs exit rate: If your company has a website, it probably measures the activity of its site through several performance indicators. One of the most well-known indicators is the bounce rate. According to SEMRush, the bounce rate is the 4th criterion that has...

40 KEY SEO STATISTICS IN 2024 AND HOW TO INTERPRET THEM

40 KEY SEO STATISTICS IN 2024 AND HOW TO INTERPRET THEM

With 48% of marketers agreeing that organic search is the channel with the best return on investment, SEO remains the web marketing opportunity not to be missed. If you're not convinced or need more hard data to convince your boss or manager, we've compiled a list of...

Copywriting for Beginners: Write to Convert!

Copywriting for Beginners: Write to Convert!

When doing digital marketing, knowing the basics of copywriting is essential. Posts on social networks, landing pages and mailings are all opportunities to sharpen your pen. Here is a guide to the ingredients for a successful cocktail. This copywriting for beginners...

SEO Strategy in Covid-19 : Adapt it Right Now

SEO Strategy in Covid-19 : Adapt it Right Now

Many companies have been hit hard by the Covid-19 crisis. While the two confinements did not spare physical businesses, e-businesses also had to take radical measures and review their marketing strategies. You should also make your SEO strategy in COVID to survive...

Top 10 Golden Copywriting Rules

Top 10 Golden Copywriting Rules

Several golden rules are there to achieve SEO and customer satisfaction. Here are 10 copywriting rules (golden rules of web writing) that every copywriter should follow. Ten golden rules to follow to be an effective web copywriter, achieve your SEO goals and satisfy...

What Is the Purpose of a Newsletter?

What Is the Purpose of a Newsletter?

What Is the Purpose of a Newsletter: The newsletter is a great way to retain your readers when you regularly publish new content. It is still necessary to design it well for it to be effective. To succeed in your newsletter, it is essential to start by answering a...

How to Write a Good Newsletter? Step By Step Guide

How to Write a Good Newsletter? Step By Step Guide

As an entrepreneur, your goal is not only to have a substantial clientele, but above all to retain them. For this, various means of communication are at your disposal, each with its specificities. Today, it goes without saying that social networks are very widely used...